It’s easy to see why Ascend recently hired Jennifer Lo to its marketing team in Austin. A 2017 graduate of the University of Texas, Jennifer is passionate about psychology and is a self-described “people person at heart,” two characteristics that suggest a successful career as a marketer.
Jennifer also brings plenty of practical experience to the table, having worked for an Austin jewelry company where she managed their Pinterest account and provided customer relations support. “Both roles gave me experience with working with a strong brand identity,” Jennifer says. Combine that with the fact that she has experience behind the camera, having worked as a photojournalist of the West Austin News, and it’s easy to see why Ascend is a great next step.
Jennifer is eager to contribute to Ascend’s award-winning team. “I am excited to be a part of the Ascend team,” she says. “I love working with numbers and piecing together the story. I am also ecstatic to be a part of the social media team because of its immediacy and brand visibility impact.”
She has similar feelings about the City of Austin, where she can frequently be found with her dog, Shaolin, at the dog park or the hiking trail.